Looma Brief · International & Cross-Border

Business in Greece: what a foreign company should decide before entering the Greek market

Entering Greece should not start with “let's incorporate a company”. It should start with the operating model: who sells, who invoices, where people work, who bears risk and what activity actually needs to be established in Greece.

Updated: 14 August 2026Reading time: ~9 minutes
1. Operating model first

Map the activity before choosing the legal form.

Customers, contracts, inventory, employees, subcontractors, payments and IP should be understood first.

2. Presence in Greece

Subsidiary, branch or another form of taxable presence?

Different models create different corporate, tax, accounting and administrative obligations. The choice needs combined legal and tax assessment.

3. Tax registration

Registration is a separate workstream.

Depending on the model, Greek tax registration, representatives and commencement/change procedures may be required. IAPR provides dedicated procedures for non-residents.

4. VAT

Who makes the sale and where is it taxed?

B2B/B2C, goods/services, imports, intra-EU flows, e-commerce, local inventory and place-of-supply rules may change the VAT footprint.

5. Accounting & myDATA

Build the monthly compliance operating model.

Invoices, accounting, myDATA, VAT, documentation and closing should be designed before go-live.

6. People and management

Where do people work and where is the business managed?

Employees, remote staff, directors and contract-signing activity can have payroll, social-security, tax and permanent-establishment implications.

7. Intercompany transactions

Group flows need economic support.

Management fees, services, licensing, inventory, financing and cost allocations may require contracts and transfer-pricing analysis.

8. Banking and payments

Payment architecture affects accounting.

Customer collections, refunds, acquiring, marketplaces and payment providers should map into the reconciliation process.

9. Licensing

Tax setup is not the same as regulatory setup.

Sector-specific permits, product rules, customs and consumer regulation may also apply. Enterprise Greece publishes current company-setup, tax, licensing and investment guides.

10. Looma approach

Cross-border design before go-live.

International & Cross-Border Advisory maps transaction flows, VAT/accounting obligations and finance operations, coordinating with legal and specialist advisers where required.

Important

The choice between a subsidiary, branch or other structure requires case-specific legal and tax analysis and should not be made solely for tax reasons.

Need to apply this to your business?

The Brief explains the framework. Real implementation starts with your company's data, transaction flows and obligations.

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